Ever wonder where a brand manager conjures up those splashy ideas? Let’s dive into the steamy realm of shower thoughts, where the best of my brainstorming bubbles up amidst soap suds and shampoo.

There’s a reason why some of the most brilliant ideas strike in the shower. It’s the solitude, the white noise of water, the freedom from the digital world—it’s my think tank, literally. Wrapped in a cocoon of cascading water, my mind wanders, and creativity flows like a tap. And yes, I’ve often found myself dashing out, dripping across the floor, to scribble down the latest brainwave before it goes down the drain.

From droplets to concepts, this is where strategies are soaked and rinsed until they shine.

Do you have a go-to spot for your lightbulb moments? Share your own ‘shower thoughts’ in the comments, or for a drier conversation, email me at [email protected]. Let’s lather up some dialogue about the places where our best ideas spring forth!